Hooray for 4 Years in Business

Cathy Olig celebrates 4 years of Appeal Marketing

Hooray for 4 years in business!  A lot has changed in the past year, and I am feeling more optimistic and happy overall in 2021. Here’s a look back at my last business anniversary celebration When I think back to four years ago, when I submitted paperwork for my LLC, I remember feeling nervous and […]

2021 Goals

2021 Goals Appeal Marketing

Since we made it through 2020 (hooray), I hope we are already going after our 2021 goals.  If goals sound a little too daunting, that’s okay, settle for movement in a positive direction to improve upon 2020.  I think smaller targets, or whatever feels more palatable is perfectly acceptable. Prioritize progress over perfection, right? In […]

Being the Light: Holiday Wishes

Candle image, Being the Light

I love the imagery and concept of “being the light.” It’s so appropriate for this holiday season and time of Covid-19. Side note: I am proud to be part of the team that developed the copy and candle imagery for the Greater Menomonee Falls Foundation’s appeal campaign. And it’s not just about giving money; it’s […]

Celebrating 3 Years in Business

Appeal Marketing celebrating 3 years in business

I’m excited to be celebrating 3 years in business! I never expected to be marking this milestone while staying Safer at Home. Still, I’ll spend some time reflecting and raising a glass. If anything, I have a solid reason for making chocolate baked goods. It’s a business-birthday after all. And we’ve celebrated our 1st year […]

Celebrating Working Moms

Cathy Olig, mom, marketing consultant with her kids

I love being a working mom! It isn’t always easy to juggle work, home, family, school board, church and other commitments, but I do my best to balance priorities and make it work each and every day. Working moms, I see you, and I celebrate you! Did you know that Milwaukee now has a Working […]

Summer Hours

Appeal Marketing summer hours

Do you have summer hours? Now that school’s out, I am changing up my work hours to enjoy summertime with my two kids (pictured here)! I have two full days set aside for work and can squeeze in time before they get up and while they’re in activities. It’s a work-life integration for summer (and […]

Celebrating Year 2 in Business

Appeal Marketing 2 years in business

Though I am constantly looking ahead and making plans, I took some time to reflect and celebrate year two in business. Some pretty amazing things happened in the past year, and I have to toot my own horn a bit. Stepping up to Lead In October 2018, I was appointed to the school board to […]

Appeal Marketing News

2018 PTO Sponsors, including Appeal Marketing

Here is some brief news on some exciting things that we’ve been doing this month. Our First Sponsorship Appeal Marketing was proud to support Menomonee Falls elementary schools’ parent teacher organizations (PTOs) annual fundraiser. We feel fortunate to live and work in a community with strong public schools that have many active volunteers and supportive […]

Appeal Marketing Joins Menomonee Falls Chamber of Commerce

Menomonee Falls Chamber Member

Appeal Marketing recently became a member of Menomonee Falls Chamber of Commerce. The reasons and benefits to join have become more evident over the past year.  According to owner, Cathy Olig, Since I’ve been a Falls resident and avid volunteer for over ten years, it made sense to join the Menomonee Falls Chamber of Commerce […]

Lessons in Entrepreneurship: Reflecting on Year 1

1 year cupcake for Appeal Marketing

Appeal Marketing celebrates its ONE YEAR Anniversary! It’s hard to believe that one year ago, I hit “submit” on the State of Wisconsin Department of Financial Institutions website to officially form a LLC. As a small business owner, I’ve certainly learned a lot in year one and continue to learn each and everyday.  It’s been […]