Celebrating Year 2 in Business

Appeal Marketing 2 years in business

Though I am constantly looking ahead and making plans, I took some time to reflect and celebrate year two in business. Some pretty amazing things happened in the past year, and I have to toot my own horn a bit. Stepping up to Lead In October 2018, I was appointed to the school board to […]

2019 Resolution: Be More Present

Cathy Olig's New Years Resolution video

A New Year is an exciting new beginning. It’s full of promise. There are resolutions, goals, and predictions about what the year will hold. I especially liked this round-up of 10+ Marketing Predictions for 2019 from Top Marketers. Everything from voice search, video, social media platforms, to augmented reality, data privacy, and even email marketing […]

Lessons in Entrepreneurship: Reflecting on Year 1

1 year cupcake for Appeal Marketing

Appeal Marketing celebrates its ONE YEAR Anniversary! It’s hard to believe that one year ago, I hit “submit” on the State of Wisconsin Department of Financial Institutions website to officially form a LLC. As a small business owner, I’ve certainly learned a lot in year one and continue to learn each and everyday.  It’s been […]

Coming up with a Business Name

Appeal Marketing Vertical Logo

Naming a business is difficult.  It takes time to come up with a name that both describes your purpose and has longevity.  When you’re a business of one person, this task seems even more daunting. How did I come up with Appeal Marketing, you may ask? Here are a few steps: Lists on my phone […]