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Cathy Olig celebrates 4 years of Appeal Marketing

Hooray for 4 Years in Business

Cathy Olig April 30, 2021

Hooray for 4 years in business! A lot has changed in the past year, and I am feeling more optimistic and happy overall in 2021. ...

Business

2021 Goals

Cathy Olig February 24, 2021

Since we made it through 2020 (hooray), I hope we are already going after our 2021 goals. If goals sound a little too daunting, that’s ...

News

Being the Light: Holiday Wishes

Cathy Olig December 21, 2020

I love the imagery and concept of “being the light.” It’s so appropriate for this holiday season and time of Covid-19. Side note: I am ...

Build a Better Marketing Budget Appeal Marketing

Business

How to Build a Better Marketing Budget

Cathy Olig November 12, 2020

How can I build a better marketing budget? How much should I spend on my marketing? These are common questions that I hear in marketing ...

Marketing

Your 2021 Marketing Roadmap: How to Get Started

Cathy Olig October 22, 2020

It can be intimidating to start creating your 2021 marketing roadmap. There are A LOT of options available and many tactics to consider: website, email ...

Appeal Marketing's new site, why a Pro should re-design your site

Digital Marketing

5 Reasons Why a Pro Should Re-design your Website

Cathy Olig September 29, 2020

The digital space is ever-changing, which is why it is more important than ever to have a pro re-design your website. I have experienced the ...

Business

Change your Perspective

Cathy Olig June 17, 2020

Drastic situations can often help change your perspective. They can help you re-evaluate, and reconsider what is most important at a specific time. I have ...