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Branding

Mom Marketing: Right on Target

Sometimes you see an ad and think that it was created just for you. As a mom, I have felt this way with Target ads. ...
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Business

Keep it Simple for your Customers

We’ve heard of the K.I.S.S. method, right? It stands for Keep it Simple, Stupid. Wikipedia tells us the origin came from a design principle first ...
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Branding

Make your Marketing Stand Out

Marketing tactics can sometimes fall into the trap of doing the same old thing. This approach is fine provided businesses measure and realize results. If ...
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Green Bay Packers National Donut Day
Branding

Fun & Effective Branding and Promotion

June 2nd is National Donut Day! Who doesn’t love a donut?  I happened to run across #NationalDonutDay in my Twitter feed, and I was completely ...
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Appeal Marketing Vertical Logo
Branding

Coming up with a Business Name

Naming a business is difficult.  It takes time to come up with a name that both describes your purpose and has longevity.  When you’re a ...
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